How to find your GA4 Google Tracking ID (G-#######) 01. Login to your account then navigate to Admin>Data Streams>Your domain. Click the arrow next to the domain you wish to track data for to access your code. 02. Look to the right of the pop-up window to find your Measurement ID beginning with G- then […]

I like to think of your homepage as a store’s window display. It’s one of your first impressions of the store & gives you a reason to come inside & a few things to come inside for (oh! that top. those jeans. those sunnies). Your homepage should do the same. Here are 3 things your […]

You link to outfits all day long. You drive 1000s of clicks every day (seriously, check your numbers on Instagram – more on that here). This is one way you make money.  So, STOP linking to LTK or directly to the retailers website with an affiliate link TODAY. RIGHT NOW. STOP IT.  When you link […]

You’ve gathered the 5 things you need before you even think about DIY-ing your website. If you don’t know what we’re talking about, go back a post and read the 5 things you need. Now that you have those, let’s get into our four steps to structure your website. No 01 // DEFINE THE CONTENT […]

Whether you are DIY-ing your website or bringing someone (cough: hope it’s us) to do your website for you, don’t build your website until you’re sure of these five things. Actually – we won’t even start with Clients without answers to these questions. No 01 // YOUR TARGET AUDIENCE Before doing anything in your biz, […]

Last week we told you why we love Squarespace for the average DIY-er. This week let’s talk about why we love ShowIt and who it’s for. So, here are the 3 reasons we love ShowIt. Web Design for the Savvy DIY-er: ShowIt ShowIt requires knowledge of pixel specs and resized images unless you purchase a […]

One of the first steps in building your website is choosing a web builder. There’s lots out there, how do you choose which one to use. Our favorites are Squarespace and Showit, depending who you are. Today, we’re talking to the DIY-er so let’s get into the 3 reasons we love Squarespace. For the DIY-er: […]

Every new year brings new trends. Our predictions for the 2021 graphic design trends are in. 01 // MOODY TONES Say good bye to the light bright air tones as we watch moody fall winter cool tones come in – think deep navy, maroon, deep forest greens as accents and the always on trend black. […]

Your website is your home on the internet. And without your own home (read: website), you’re just hanging out at all your friends houses (LTK, Instagram etc). 01 // OWN YOUR HOUSE Your website is your home. You can decorate it however you want. Are you still following my analogy here? It’s the one place […]